4 Tips For Commercial Sign Installation Decisions


With every commercial sign installation project, there are many decisions involved. From colors and lighting to placement and size, it can be a lot to process. People can follow these four tips, though, to make the decisions a bit simpler.

Learn the Local Regulations

Before you even design a sign, let alone install it, you'll want to confirm that it's legal to put something like it in your preferred location. Contact the local compliance board to get information about sign regulations. You may also have to go through a process of showing the proposal and how it will fit in the location. However, it's better to get this sort of thing out of the way early than to risk doing a commercial sign installation only to have to take it down.

Measure Distance

Many of the basic decisions involved with installing signage are based on how far the viewer is from the sign. If you're doing a commercial letter sign installation, for example, the distance the sign is from the viewer will determine how big the letters have to be and how intense any light may need to be.

Do not estimate the distance. Figure out the most likely spots where someone either driving or walking might notice the sign. Have a commercial sign installation professional measure the distance with appropriate equipment so you'll be working with accurate numbers.

Consider Clutter

Another factor that will guide your decision-making process is how cluttered the surrounding area is. If you have a sign in a very visually busy area where they are numerous other signs, you might need to use a solid-color background and thick borders to separate the message from everything else. Conversely, a sign in the middle of an empty field can probably be a bit busier and noisy in its own right because it needs to stand out from the boring surroundings.

Signs Must Connect With Brands

When you deploy signs, it's wise to work with the brand that you've established. Think about which colors define your brand. Use consistent typefaces. If you have distinguishing marks, make use of those as shorthand for the company's name and products.

If you see a sign with a Mercedes emblem on it, for example, you don't have a lot more thinking to do to understand the message. The sign is about selling luxury cars. You want viewers to develop this sort of speedy recognition and process by using your brand, too.


5 February 2021

Designing a Sign

After gaining a significant amount of weight a few years ago, I completely overhauled my diet. I began eating fresh fruit, vegetables, whole grains, low-fat dairy products, and lean meats. During the summer months, I loved to buy fresh produce from local farmers’ markets and produce stands. While riding down the road, I often looked for signs advertising foods such as peaches, apples, field peas, and tomatoes. I particularly noticed signs designed with bright colors and beautiful pictures. If you sell delicious produce from your garden to the general public, consider investing in a professional sign to place by a busy roadway. On this blog, I hope you will discover tips for creating a sign for your business that drivers and passengers will definitely notice.